With a passion for health and fitness and a huge respect and appreciation for the work gym owners and personal trainers do, I started Digital Ascendancy with the combined mission of connecting millions of people across the world with gyms, while subsequently enriching and liberating hundreds of gym owners. By achieving this, both the fitness economy and society will flourish and the world's population will be a few steps closer to being healthier and living longer.

With years of experience in the industry through going to the gym myself and being on social media, I have a deep-rooted understanding of the pain and problems both gym owners and people that want to get into health and fitness face. It's with this knowledge that I've been able to develop a framework that catches the attention of prospects, talks to their pain points to hook them into wanting to learn more, and inevitably turns them into a long-term paying client.

The name 'Digital Ascendancy' derives from the definition of the word Ascendancy; 'Occupation of a position of dominant power or influence'. My vision is to establish the brand as one that embodies the definition of its name both for ourselves and for our clients.